Wednesday, August 22, 2012

Now on sale - Chapters eBook


"Select: eChapters at a glance" was created for professionals who want to purchase individual chapters of books of business folk. McGraw-Hill Professional, a leading publisher of finance, sales, managerial, professional and other books written by experienced entrepreneurs, came up with this scheme.

The idea is to allow owners ebook reader the chance to buy only individual ebook chapters for their professional needs, particularly on topics related to business, investment, marketing, and Six Sigma.
The collection contains more than 750 chapters of selected books.

Although ebooks full and hard copies will still be available for purchase, 'Select: eChapters in a while "is for those who want information blocks contained in a single chapter. The information will be easily searchable.

The chapters can be downloaded at mhprofessional.com / echapters, and are available for Kindle, Nook and iPhone owners. Chapter Ebook costs run from $ 6.95 to $ 9.95, which is absurdly expensive. Most of McGraw Hill Professional ebooks are priced around $ 30.00, and even if the publisher says it is to help professionals with ease in finding information, the reason is debatable. Buy by chapter can become expensive, and, of course, would be cheaper than buying the entire book. In addition, a final tribute to an eReader has the ability to search text in order to purchase by chapter, it sounds a bit 'hypocrite.

Sure, chapter by chapter purchase makes sense for a point when it comes to business books and reference, but it is hoped that publishers do not try this trick to make money ebook with other genres. It would not make sense only read Act 5 of a Shakespeare play, or call it a day after reading the first chapter of "A Clockwork Orange".

While buying chapters ebook is a viable option for professionals, is a future trend for publishers to make more profit from ebook market? The niche ebook is already directed to be an expensive past time with a new agency model of the publishers. We hope that consumers will not see their favorite ebook, or the new bestseller sold in separate chapters, the authors and do not worry about their jobs being cut into small pieces expensive .......

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