Thursday, September 6, 2012

Negotiation Skills Training - Power Ben Franklin Close


One of my favorite trading instrument is rich in U.S. history. It 'was developed from something one of the founding fathers.

In his autobiography, tells of Ben Franklin has developed a tool to help you make important decisions. Sometimes it was faced with a choice between two different courses of action to take.

When he was not sure which course would take the first exit from a blank sheet of paper. Then he draws a huge "T" on paper. On top of one side of the "T" that was written the word and professionals on the other side would have written Cons.

Then you would then brainstorm and write all the advantages he could think of going ahead with the decision. Then he would write all the comfort he could think of not going ahead with the decision.

When he was done with this exercise, he said his answer was clear on what to do right there on paper. The only down side would have many more items than the other side and that was the part that tells him what to do.

In training, my negotiating skills I teach negotiation skills that create win-win results. These sales training with integrity. The reason I like what is defined as the "Ben Franklin close" because it creates a win-win for the customer getting to the truth.

If your prospect is hesitant about his decision to purchase I like to tell Ben Franklin in their decision making tool. So I propose to try to help come to the right decision.

If you have done your fact-finding, product selection and product demonstration correctly Ben Franklin close to the customer confirms the truth that you have selected the right product for them.

Your negotiating skills training action item:

The next time that your perspective is on the fence of a decision to purchase, sale, my advice is to use the Ben Franklin close. This will help the customer make the right decision .......

1 comment:

  1. Hello,
    Negotiation courses
    I really liked this post which was full with great content regarding the topic negotiation courses. Keep writing such nice stuffs.
    Thank you!

    ReplyDelete